ecommerce Archives - In Flow Marketing

Articles To Inspire & Educate

Wondering what a good first month on Klaviyo should deliver? Here are the real benchmarks for revenue, deliverability and clicks in month one, and what to fix in month two.

What a Strong First Month on Klaviyo Actually Looks Like

July 9, 2026 No Comments

Thinking about whether to switch from Mailchimp to Klaviyo? Here is the honest answer for Shopify brands: when it is worth it, when it is not, and what actually changes once you move.

Should You Switch from Mailchimp to Klaviyo? An Honest Take for Shopify Brands

July 9, 2026 No Comments

An EOFY email sale can clear stock and drive real revenue without gutting your margins. Here is the exact playbook we use: tiered discounts, the two emails that do the work, and how to feed it all into your flows.

How to Run a Profitable EOFY Email Sale (Without Torching Your Margins)

July 3, 2026 No Comments